Shri Business (New York) November 2, 2019 :Engagement is a key business driver of organizational success and is a priority for HR and leadership.
A Toronto-based company (Receptiviti Inc.) is using AI methods analyze language across contexts fusing knowledge from psychology, linguistics, data science and machine learning.
By analyzing what people say in emails and tweets and other written communication for words like “I” and “the” and “and” the company claims their data mining and AI algorithm can gauge social engagement. fuses knowledge from the fields of psychology, linguistics, data science, and machine learning
Receptiviti was co-founded by Prof. James W. Pennebaker, a prominent social psychologists and the creator of LIWC, a language psychology analytics framework used by many researchers globally .
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